TOKYO VENUE GROWTH PARTNERSHIPS

Turn your venue
into a local destination.

Network & Beats creates complete DJ-led community events that bring new people into your venue, generate professional marketing content, and keep your business visible after the event.

  • Attract new audiences
  • Create a memorable experience
  • Receive reusable content

No commitment required. We will first check whether the concept fits your venue.

Guests enjoying conversation at a Network & Beats event
NETWORK & BEATS Community × Music × Content
Produced by SOMA Connect
Based in Tokyo
Instagram audience —
LinkedIn audience —
Partnerships & appearances Tide · N2 · solfa +

Also including anemone 403° and Perry’s Bar. Audience figures describe Maika Someda’s owned audiences and do not guarantee event reach, attendance or sales.

THE OPPORTUNITY

A beautiful venue still needs a reason to be discovered.

Quiet hours or underused event periods
Difficulty reaching new local customers
Limited original photo and video content
Not enough time or in-house event experience

We combine an in-person experience with a marketing campaign—so your venue receives more than a single event.

Discover Visit Experience Share Return
WHAT YOUR VENUE RECEIVES

One event. Four layers of value.

A coordinated partner from first idea through post-event content.

01

New Customer Discovery

Introduce your venue to local, professional, creative and international communities.

02

Complete Event Production

Planning, DJs, registration, guest communication and event-day management.

03

Professional Content

Photography, video and campaign assets showing your venue genuinely enjoyed.

04

Continued Visibility

Content your team can continue using after the event.

PROOF & PAST WORK

See the experience before you invest.

Real moments from Network & Beats events in Tokyo.

NETWORK & BEATS VOL. 1

N2 Nakameguro

A community-led evening designed to create conversation through music.

What we delivered

Objective A welcoming networking experience
Production Concept, DJ lineup and coordination
Promotion Registration page and social campaign
Content Event photography and recap assets
Watch event recaps on Instagram
PROJECT ARCHIVE · KITASENJU

Garage of Dreams: turning a new café into a local gathering place.

An awareness and community campaign built around a café DJ event, local storytelling and social content.

Network and Beats Kitasenju event poster for Garage of Dreams
01 · CAMPAIGN CREATIVE A complete visual identity for the Kitasenju event.

Event positioning, key visual, lineup, date and ticket information brought together in one clear promotional asset.

PRE-EVENT PROJECT ARCHIVE

Garage of Dreams

A newly opened café-bar near Kitasenju seeking stronger local awareness and meaningful community connection.

Campaign preparation & support

Objective Build café awareness and bring the local community together
Event production Concept, DJ lineup, promotional resources and event hosting
Social campaign Threads traction, promotional media and local storytelling
Early signal Promotion has already encouraged new people to visit the café

The scheduled date was October 10, 2026. This case study documents the pre-event campaign. Post-event attendance and results have not been confirmed.

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PARTNERSHIP PACKAGES

Choose the level of support your venue needs.

All prices are before tax. Final scope is confirmed after consultation.

WHO PAID PACKAGES ARE FOR

For venues—and for people with a reason to gather.

Use our paid event service to create a polished public event or an intimate private occasion. We shape the atmosphere, coordinate the music and capture professional photos and videos you can keep.

Cafés, bars, hotels & venues Small wedding parties & celebrations Founders, brands & communities
01 · PILOT

Pilot Activation

A professionally managed first event or intimate private celebration.

¥198,000
before tax
  • Strategy, concept and up to 2 DJs
  • Registration, guests and event coordination
  • 2 stills + 1 reel or teaser
  • 10–15 edited photos and summary

Core value: DJ atmosphere, smooth coordination and professional memories.

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Up to 4 hours; one revision round. Basic controller and cables when suitable. Tokyo 23 wards. Photos targeted within 10 business days; video within 15. Venue, special equipment, security, licensing, travel outside the area and talent upgrades are extra unless listed.

03 · SIGNATURE

Signature Campaign

For larger venues, hotels and brands requiring premium production.

From ¥550,000
before tax
  • Everything in Venue Growth
  • Expanded concept, lineup and coverage
  • 4 post-event videos + interview or story
  • Extended campaign and priority schedule
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04 · RECURRING

Three-Event Partnership

Build recurring community recognition, not just one night.

¥1,080,000
before tax
  • 3 Venue Growth activations
  • One coordinated three-month strategy
  • Consistent direction and priority dates
  • Cross-event reporting and reviews
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FIRST COLLABORATION OPTION

A complete event. Zero venue fee.

A low-risk way for selected local venues to attract new people, create social attention and build community.

¥0

No venue fee. Guests support the event through ticket sales.

01Bring new people into your venue
02Promote your story through shared content
03Build local connections around your business

We plan it together. We manage the event.

Network & Beats plans the concept, prepares the event page, promotes the venue, coordinates DJs and manages the event flow. Your venue provides the space, drink service and normal venue operations.

This option is available to selected venues where the location, capacity, audience and values are a good match. We confirm every role clearly before promotion starts.

Four weeks, from planning to event day.

WEEK 01

Agree & prepare

Confirm the concept, date, drinks and roles. Set up the ticket page and publish 1 teaser post.

WEEK 02

Launch & introduce

Open registration and begin the content series introducing the venue and event.

WEEK 03

Promote & coordinate

Continue promotion, review registrations and coordinate the DJs and event flow.

WEEK 04

Host & share

Finalize guest arrangements, host the event and publish 1 post-event recap after the event.

What your venue receives

  • Ticket page setup and registration coordination
  • 1 teaser post
  • At least 4 additional content posts
  • 1 post-event recap
  • Event planning, DJ coordination and event-day operations

At least 6 posts in total. We may publish more when the event and available material call for it; additional posts are not guaranteed. Recap timing is confirmed together.

Visibility without a large first investment

The venue is featured through shared social posts before and after the event. This builds awareness and gives new guests a real reason to visit.

Network & Beats, operated by SOMA Connect, keeps the rights to produced media. Edited files are not delivered in this ¥0 option. Paid packages include agreed files and venue usage rights.

Start with a connection. Plan what comes next.

After the collaboration, explore a paid campaign for your next event: a defined content scope, delivered media and a follow-up strategy built around your venue’s goals. There is no obligation to upgrade.

Application and approval required. Attendance, reach and additional sales are not guaranteed.

ONE COORDINATED PARTNER

Many moving parts. One clear point of contact.

Your team works with one partner instead of coordinating separate planners, DJs, photographers, editors and marketers.

Event strategy Project management DJ sourcing Registration Photography Video production Social campaign Copywriting Event-day management Reporting
A CLEAR 4–5 WEEK PROCESS

From first conversation to lasting content.

01 · DISCOVER

Discover

Free 20-minute consultation about your venue and goals.

02 · DESIGN

Design

Confirm concept, package, date, DJs and roles.

03 · PROMOTE

Promote

Open registration and launch promotion.

04 · ACTIVATE

Activate

Run the experience and capture content.

05 · EXTEND

Extend

Publish recaps, deliver files and review results.

Standard preparation is approximately four to five weeks.

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Maika Someda, CEO of SOMA Connect
FOUNDER AUTHORITY

Maika Someda

Network & Beats was founded by Maika Someda, CEO of SOMA Connect, marketing and recruitment professional, photographer and DJ. Her work brings together business development, creative production and community building to help venues become places where new relationships begin.

— years of experience
— Instagram
— LinkedIn
Tokyo business & creative network
STRAIGHT ANSWERS

Designed to reduce the work for your team.

Scope and responsibilities are confirmed in writing before promotion.

Will the music be too loud?

Sound levels are agreed with the venue and adjusted for conversation, neighbours and venue rules.

What equipment is needed?

We assess power, sound and DJ setup. Basic equipment can be included when suitable; specialist items are quoted separately.

Who manages registrations and DJs?

We create the registration page, manage standard guest messages and recommend DJs. Final selection is agreed with you.

Who handles guests on event day?

We coordinate event flow and guest experience. The venue manages normal food, beverage and venue operations unless agreed otherwise.

What if registrations are low?

We review available data and adjust agreed organic promotion where practical. Attendance and reach are not guaranteed; postponement follows the written agreement.

Can the venue keep food and drink revenue?

Normally yes. Any ticket-included drink allocation or revenue share is documented before launch.

Can we reuse photos and videos?

Paid packages include usage rights for delivered edits. Raw files, paid ads, third-party licensing and extensive re-edits are excluded unless agreed.

Are travel and equipment included?

Tokyo 23 wards and agreed basic equipment are standard. Additional travel, sound, lighting or production equipment is quoted separately.

How far ahead should we book?

Allow four to five weeks. Larger campaigns, premium talent and peak dates should be discussed earlier.

Can the event be bilingual?

Yes. Bilingual guest communication or hosting can be included depending on scope.

What is the cancellation policy?

Terms are stated before booking. Completed work and committed third-party costs may be non-refundable.

Are results guaranteed?

No. We provide the agreed strategy, production and content, but attendance, reach, revenue and sales depend on factors beyond our control.

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NOT SURE WHICH PACKAGE FITS?

Start with an honest fit check.

We review your venue, capacity, goals and timing before recommending a package. If it is not the right fit, we will tell you.

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FREE VENUE CONSULTATION

Tell us about your venue.

Complete the form and your email app will open with your venue details prepared. Review and send the message to request your consultation.

info@somaconnect.jp

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LET’S CREATE THE REASON

Your next loyal customer may simply need a reason to walk through the door.

Let’s create that reason together.

info@somaconnect.jp

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